Megan Libby
About Megan Libby
Megan Libby is a content marketing professional specializing in customer-focused campaigns for global markets. She has worked at Sinch since 2022 and has held various marketing roles across multiple companies, demonstrating expertise in B2B content and brand strategy.
Work at Sinch
Megan Libby has been employed at Sinch since 2022, serving as a Content Marketing professional focused on Messaging. Her role involves crafting customer-focused campaigns that cater to global markets. Based in Stockholm, Sweden, she has contributed to the company's marketing strategies for two years, emphasizing effective communication and innovative marketing techniques.
Previous Experience in Marketing
Megan Libby has held various marketing positions prior to her role at Sinch. She worked as the Head of Marketing at Impero Software from 2020 to 2022, where she was responsible for overseeing marketing strategies in both Nottingham, UK, and Portland, OR. Additionally, she served as a Marketing Manager at Carma Technology for one year in the San Francisco Bay Area and at CampusTap for one year in the Greater Boston Area. Her experience also includes a role as a Brand Marketer at Civil Media Company from 2018 to 2020.
Education and Expertise
Megan Libby holds a Bachelor's degree in Global Economics from the University of California, Santa Cruz, where she studied from 2008 to 2011. She furthered her education by obtaining a Master’s Degree in Mass Communication from Boston University in 2017. Her academic background supports her expertise in shaping content and brand strategies within B2B contexts.
Background in Teaching and Conference Management
In addition to her marketing roles, Megan Libby has experience in academia and event management. She was a Graduate Teaching Assistant at Boston University from 2016 to 2017, where she supported educational initiatives. Earlier, she worked as a Conference Manager and Marketing Assistant at PR&P Architects from 2013 to 2014, contributing to the organization of events and marketing efforts.
Skills and Attributes
Megan Libby attributes her success in marketing to her effective communication skills, which she applies as both a team player and a leader. She utilizes creative and innovative marketing strategies to achieve measurable results, demonstrating a proven track record in shaping content, press, and brand strategies.