Mirko Benetti
About Mirko Benetti
Mirko Benetti serves as the VP and Head of the Contact Pro Unit at Sinch, where he has worked since 2022. He has extensive experience in sales and business development, particularly in the telecommunications sector, having held various leadership roles at SAP prior to joining Sinch.
Work at Sinch
Mirko Benetti serves as the Vice President and Head of the Contact Pro Unit at Sinch, a role he has held since 2022. In this position, he has full P&L responsibility for the Contact Pro Unit, which is part of Sinch's CPaaS portfolio. He leads a multidisciplinary team that includes Sales, Product, Engineering, Tech Ops, Professional Services, Support, Finance, and Human Resources. His focus is on delivering omni-channel engagement solutions that connect consumers and businesses globally through CPaaS, CCaaS, and SaaS offerings.
Education and Expertise
Mirko Benetti studied Telecommunication Engineering at Politecnico di Milano, where he earned his degree over a six-year period from 1997 to 2003. Prior to this, he completed a five-year diploma in Science at Liceo Scientifico A. Volta from 1992 to 1997. His educational background provides a strong foundation for his expertise in telecommunications and technology solutions.
Background
Before joining Sinch, Mirko Benetti had an extensive career at SAP, where he held several leadership positions. He served as the Vice President and Head of Sales for EMEA and APAC in SAP Digital Interconnect from 2019 to 2020. He also worked as Sales Director for Mobile Services from 2012 to 2015 and as VP Sales for Europe, CIS, and French Africa from 2015 to 2018. His career at SAP began as Sales Manager for Italy at Sybase 365 from 2008 to 2011.
Achievements
During his tenure at Sinch and SAP, Mirko Benetti has been involved in various initiatives aimed at enhancing customer engagement through technology. His leadership in the Contact Pro Unit at Sinch emphasizes the importance of omni-channel solutions in connecting businesses with consumers. His roles at SAP reflect a consistent focus on sales and business development in the telecommunications sector.