Justin Fibich

General Manager, Americas @ Singular

About Justin Fibich

Justin Fibich serves as the General Manager for the Americas at Singular, where he specializes in real-time bidding and tag management. He has extensive experience in sales and business development across various roles in the digital marketing industry.

Current Role at Singular

Justin Fibich serves as the General Manager for the Americas at Singular, a position he has held since 2023. In this role, he is responsible for overseeing operations and driving growth in the Americas region. His extensive background in sales and marketing within the technology sector supports his leadership in this capacity.

Previous Experience at Singular

Prior to his current role, Justin held several positions at Singular. He was the Regional Vice President of Sales for the US from 2018 to 2022, where he focused on expanding the company's market presence. He also served as the GM of US & Canada from 2022 to 2023, and held roles as Director of Sales and Sr. Manager of Enterprise Sales in 2017, contributing to various sales strategies and initiatives.

Career Background in Marketing and Sales

Justin has a diverse background in marketing and sales, having worked at Conversant, Inc. in multiple roles from 2011 to 2014, including Business Lead for Conversant Tag Manager and Account Executive for Mediaplex Ad Server. His experience includes managing marketing tags and developing business strategies to enhance marketing performance.

Education and Specialization

Justin holds a Bachelor of Arts degree in International Relations from the University of California, Davis, where he focused on Trade & Development and minored in Economics. He also studied Spanish at the University of Belgrano. His academic background complements his specialization in real-time bidding and algorithmic attribution analysis, which are critical in modern marketing strategies.

Skills and Expertise

Justin possesses specialized skills in tag management, enabling effective data collection and analysis to improve marketing performance. His expertise in algorithmic attribution analysis allows for the evaluation of marketing channel effectiveness, making him a valuable asset in the field of digital marketing.

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