Caroline Kelly
About Caroline Kelly
Caroline Kelly is a Lead UI Designer with over a decade of experience in product design, currently working at SiteMinder in Sydney, Australia. She has held various design roles at notable companies, including Telstra, Qantas, and Fairfax Media, and has a strong focus on detail and interaction in her work.
Work at SiteMinder
Caroline Kelly has served as the Lead UI Designer at SiteMinder since 2019. In this role, she focuses on creating user interfaces that enhance the user experience. Her responsibilities include overseeing design projects and ensuring that the visual elements align with the company's goals. SiteMinder is known for its innovative solutions in the hospitality industry, and Caroline's expertise contributes to the development of effective design strategies.
Previous Experience in Design
Caroline Kelly has a diverse background in design, having worked in various roles across multiple companies. She began her career as a Graphic Designer at Ciroa Homewares in 2010, followed by a position at Michael Page from 2010 to 2012. She then held the role of Lead UI & Visual Design Manager at Fairfax Media from 2012 to 2016. Caroline continued to expand her expertise as a Senior Digital Designer at WooliesX and BIG W in 2017, and as a UI/Visual Designer at Qantas and Telstra in 2018 and 2019.
Education and Expertise
Caroline Kelly earned her Bachelor of Design (Visual Communication) from Western Sydney University, completing her studies from 2003 to 2007. With over a decade of experience, she has developed a strong skill set in crafting products from scratch, emphasizing detail and interaction within design. Her educational background and extensive professional experience equip her with the knowledge necessary to excel in her current role.
Achievements in Design Systems
During her tenure at Telstra, Caroline Kelly played a key role in the rollout of a new design system for the Enterprise business. This initiative focused on component design for Adobe Experience Manager (AEM), showcasing her ability to contribute to significant design projects. Her work in this area reflects her commitment to enhancing user experience through effective design solutions.
Background in UI and Visual Design
Caroline Kelly has developed a strong background in UI and visual design throughout her career. She has worked in various capacities that required a keen eye for detail and a focus on interaction design. Her experience spans multiple industries, allowing her to bring a well-rounded perspective to her design work. Caroline's preference for action over discussion highlights her proactive approach to design challenges.