Daphne Irving

Senior Global Customer Marketing Manager, Site Minder @ SiteMinder

About Daphne Irving

Daphne Irving is the Senior Global Customer Marketing Manager at SiteMinder, where she has worked since 2020. She previously held various marketing roles at Qantas over a span of nearly a decade, focusing on customer targeting, personalization, and email marketing.

Current Role at SiteMinder

Daphne Irving serves as the Senior Global Customer Marketing Manager at SiteMinder, a position she has held since 2020. In this role, she focuses on developing and executing marketing strategies that enhance customer engagement and drive growth. Based in Sydney, New South Wales, Australia, she utilizes her extensive experience in customer marketing to support SiteMinder's global initiatives.

Previous Experience at Qantas

Daphne Irving has a significant history with Qantas, where she held multiple roles over several years. Her positions included Manager Customer Targeting and Merchandising, Manager Customer Targeting - Brand, Marketing and Corporate Affairs, and Manager Ancillary Marketing. She also worked as a Marketing and Retention Advisor and was involved in personalization projects. Her tenure at Qantas spanned from 2007 to 2020, allowing her to develop a deep understanding of customer marketing within the airline industry.

Educational Background

Daphne Irving completed her Bachelor's degree in Communication and Media Studies at Macquarie University. She attended the university from 1998 to 2001, where she gained foundational knowledge and skills that have supported her career in marketing and communications.

Work History Overview

Daphne Irving's career includes various roles in marketing and customer engagement across different organizations. Before joining SiteMinder, she worked at 10 Travlr as Senior Marketing Manager for seven months in 2020. Her diverse experience includes positions focused on email marketing, online brand management, and customer targeting, primarily within the airline sector.

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