Greer Abbott
About Greer Abbott
Greer Abbott is a Senior Product Marketing Manager at SiteMinder, where she has worked since 2021. With over fifteen years of experience in marketing and communications, she has held various senior roles and developed strategies that enhance brand growth.
Work at SiteMinder
Greer Abbott has been serving as the Senior Product Marketing Manager for Little Hotelier at SiteMinder since 2021. In this role, she has developed omni-channel strategies that have significantly contributed to sales and brand growth. Her work is based in Sydney, New South Wales, Australia, where she has been instrumental in enhancing the marketing efforts for Little Hotelier.
Previous Experience at Sabre Corporation
Greer Abbott held multiple positions at Sabre Corporation, contributing to her extensive experience in marketing and communications. She worked as a Marketing and Communications Specialist for EMEA from 2006 to 2008, followed by a role as Brand Marketing Manager for EMEA from 2008 to 2010. Additionally, she served as the Head of Corporate Communications for the South Pacific from 2014 to 2017 and as Marketing and Communications Manager for Australia and New Zealand from 2011 to 2013.
Education and Expertise
Greer Abbott holds a Masters of Communications from RMIT University, which she completed from 2013 to 2017. She also earned a Bachelor of Communications with a focus on Public Relations, Advertising, and Applied Communication from Charles Sturt University between 2000 and 2003. Her educational background supports her over fifteen years of experience in senior roles in marketing, brand, and corporate communications.
Career Path and Roles
Before her current role at SiteMinder, Greer Abbott worked in various marketing positions across different organizations. She was a Global Marketing & Communications Specialist at Agilent Technologies for nine months in 2018-2019, and served as Group Marketing Director at Imperium Capital Group Pty Ltd for eight months in 2019-2020. Additionally, she began her career as a Marketing Manager at MicroChannel Services from 2003 to 2006.