Maria Cricchiola
About Maria Cricchiola
Maria Cricchiola serves as the Director of Brand Communications & PR at SiteMinder, where she has worked since 2014. With over 15 years of experience in communications, she specializes in global brand communications and public relations strategies.
Work at SiteMinder
Maria Cricchiola has served as the Director of Brand Communications & PR at SiteMinder since 2014. In this role, she drives global brand communications and public relations strategies for the company, which is recognized as a leading open hotel commerce platform. Her responsibilities include overseeing the development and execution of communication strategies that enhance the brand's visibility and reputation in the hospitality industry.
Education and Expertise
Maria Cricchiola earned a Bachelor of Arts in Communication (Journalism) from the University of Technology Sydney. With over 15 years of experience in communications, she has developed expertise in both public and private sectors. Her academic background and professional experiences have equipped her with skills in brand communications, public relations, and strategic marketing.
Background
Maria Cricchiola's career in communications began in 2005 when she worked as a Communications & Marketing Assistant at Consult Australia for two years. She then held various roles, including Communications Adviser at Aurecon and Communications Specialist at QBE. Her experience also includes positions as a Communications Executive at BDO and as an Account Manager at Liquid Ideas. This diverse background has contributed to her comprehensive understanding of the communications landscape.
Achievements
Maria Cricchiola participated in a panel discussion titled 'Unmasked: The Dynamic Traveller and Its Unforgiving Expectations,' alongside industry professionals David Lewis from Hopper and James Bishop from SiteMinder. This engagement reflects her involvement in discussions that shape the future of travel and hospitality communications.