Vanessa Hutinec
About Vanessa Hutinec
Vanessa Hutinec is a Senior Campaign Manager with extensive experience in creating customer journeys across multiple channels. She currently leads global omni-channel lead generation campaigns at SiteMinder in Sydney, Australia.
Current Role as Senior Campaign Manager
In the role of Senior Campaign Manager, Vanessa Hutinec leads global omni-channel lead generation campaigns. She focuses on campaign strategy, framework, messaging, and optimization to enhance the buyer's journey. Vanessa manages a marketing coordinator who is responsible for executing email campaigns. Her work ensures that prospects receive relevant and consistent messaging across various channels.
Work at SiteMinder
Vanessa Hutinec has had multiple roles at SiteMinder. She began as a Campaign Specialist in Demand Generation from 2019 to 2020. She then transitioned to a Campaign Manager role from 2020 to 2021. Currently, she serves as a Senior Campaign Manager, a position she has held since 2021. Her experience at SiteMinder spans over three years, during which she has contributed significantly to the company's marketing initiatives.
Previous Employment Experience
Prior to her current position, Vanessa worked at several organizations. She was a Marketing Campaigns Specialist at Polycom from 2018 to 2019. She also served as a Project Coordinator at CIBC in 2014 and worked as an Account Coordinator at Bond Brand Loyalty from 2015 to 2016. Additionally, she held the position of Client Marketing Specialist at LoyaltyOne from 2016 to 2018. Her early career included a role as a Sports Camp Counselor at the City of Mississauga from 2012 to 2013.
Education and Expertise
Vanessa Hutinec studied at Cawthra Park Secondary School, where she focused on Drama and Dramatics/Theatre Arts, achieving her high school diploma from 2007 to 2011. She then attended McGill University, earning a Bachelor of Arts (B.A.) in Psychology from 2011 to 2015. Her educational background supports her expertise in marketing and campaign management.