Jin Lin
About Jin Lin
Jin Lin is a Senior Lifecycle and Product Marketing Manager at Sketchy, where he has worked since 2021. He has a background in email marketing and retention management from his time at ButcherBox and holds degrees from Babson College and University College Dublin.
Work at Sketchy
Jin Lin has been serving as the Senior Lifecycle & Product Marketing Manager at Sketchy since 2021. In this role, Jin focuses on developing marketing strategies that enhance customer engagement and retention. The position involves overseeing lifecycle marketing initiatives and product marketing efforts to drive growth and improve user experience. Jin's tenure at Sketchy has contributed to the company's marketing objectives and overall business goals.
Previous Experience at ButcherBox
Before joining Sketchy, Jin Lin worked at ButcherBox, where they held two positions. Initially, Jin served as the Email Marketing Manager from 2019 to 2020, focusing on email campaigns to engage customers. Following this role, Jin transitioned to the position of Retention Manager from 2020 to 2021, where they concentrated on strategies to retain existing customers and enhance customer loyalty.
Education and Expertise
Jin Lin holds a Bachelor of Science in Business Administration from Babson College, where they studied from 2013 to 2017. Additionally, Jin studied abroad at University College Dublin in 2015, earning a Bachelor of Business Administration (B.B.A.) during an 11-month program. Jin also participated in the CIEE Business, Language, Culture Program at East China Normal University in Fall 2015, further broadening their educational background.
Career Background
Jin Lin's career includes various marketing roles prior to their current position at Sketchy. They worked as a Marketing Manager at SmoothieBox from 2018 to 2019, where they managed marketing initiatives. Jin also held a position as a Specialist in Product Management at Staples from 2017 to 2018, contributing to product strategy and management. This diverse background in marketing and product management has equipped Jin with a comprehensive skill set.