Mateus Magalhães
About Mateus Magalhães
Mateus Magalhães is a Marketing Manager currently working at SleekFlow in São Paulo, Brazil. He has a background in content writing and UX writing, with experience in data-driven marketing and a focus on lead generation and brand building.
Current Role at SleekFlow
Mateus Magalhães serves as the Marketing Manager at SleekFlow, a position he has held since 2022 in São Paulo, Brasil. In this role, he focuses on data-driven marketing management, emphasizing lead and demand generation, as well as brand building through content strategy and SEO. He actively collaborates with various teams, including Sales, Sales Operations, Partnerships, Product, and Customer Success, to enhance marketing efforts and drive business objectives.
Previous Experience at SleekFlow
Before his current role, Mateus worked at SleekFlow as a UX Writer, Content Writer, and Copywriter for three months in 2022 in Maceió, Alagoas, Brasil. During this time, he contributed to the development of user-centric content and marketing materials that aligned with the company's objectives.
Professional Background
Mateus has a diverse professional background in communications and marketing. He worked at Global AD as a Copywriter and UX Writer from 2021 to 2022 in Porto Alegre, Rio Grande do Sul, Brasil. Additionally, he served as a Communications Advisor at Prefeitura de Maceió from 2017 to 2018 and as a Social Media Manager from 2018 to 2020, both roles contributing to his expertise in content creation and digital marketing.
Education and Expertise
Mateus studied at FGV - Fundação Getulio Vargas, pursuing a degree in Tecnologia em Marketing, which he is expected to complete between 2023 and 2025. He also holds a Bachelor's degree in Comunicação e Estudos da Mídia from Universidade Federal de Alagoas, completed in 2019. His education complements his strong interest in artificial intelligence and data-driven marketing strategies.
Contributions to Various Brands
Throughout his career, Mateus has contributed written content for a diverse range of brands, including Elo, Hi Platform, Mesha Tecnologia, Neon, Gerdau Group, EuroChem Group, Nexa Resources, La Salle, CCG Saúde, Habib's, Ragazzo, Maceió Tattoo, and Aby's Sports. His work has focused on enhancing brand visibility and engagement through effective content strategies.