Alicia Thompson
About Alicia Thompson
Alicia Thompson is a Creative Director with extensive experience in brand marketing and creative strategy. She has worked with various companies, enhancing wellness, diversity, and body acceptance through her campaigns, and currently leads creative efforts at Sleepme Inc.
Current Role at Sleepme Inc.
Alicia Thompson serves as the Creative Director at Sleepme Inc. since 2021. In this role, she focuses on developing innovative creative strategies to enhance the company's brand presence. Her participation at #CES2022 highlights her commitment to showcasing Sleepme's products and initiatives in the wellness sector. Thompson's leadership in creative direction contributes to the company's mission of promoting better sleep solutions.
Previous Experience in Marketing and Creative Strategy
Thompson has extensive experience in marketing and creative strategy across various companies. She worked as the Director of Brand Marketing at Yandy.com from 2018 to 2021, where she developed brand campaigns. Prior to that, she served as the Marketing Director for Beautiful Easy, LLC, focusing on LiLash® from 2016 to 2017. Her role at A2E as Creative Strategy Manager from 2017 to 2018 further solidified her expertise in creative direction.
Education and Expertise
Alicia Thompson earned a Bachelor of Fine Arts from the University of Arizona, completing her studies from 1998 to 2002. Her educational background laid the foundation for her expertise in creative direction and photography, including prop styling and on-set direction. She possesses in-depth knowledge of social media implementation and integration, which enhances her ability to craft effective marketing strategies.
Notable Projects and Events
Thompson's work has been featured at significant events, including SXSW, New York Fashion Week, The Emmys, and the White House Correspondents Dinner. Her involvement in high-profile events demonstrates her capability to manage and execute creative projects on a large scale. She has also crafted stories and built brand affinity for major brands such as Playboy, Yankee Candle, and Facebook.
Commitment to Diversity and Empowerment
Alicia Thompson is dedicated to enhancing wellness, diversity and inclusion, body acceptance, and empowerment through strategic 360° campaigns. Her commitment to these values reflects her approach to marketing and creative direction, focusing on initiatives that promote positive social change and employee engagement.