Matthew Wong
About Matthew Wong
Matthew Wong is a Marketing Manager: Special Projects at Slice in New York, New York, where he has worked since 2020. He previously held marketing roles at FreshDirect and Ampush, and he has a background in Cognitive Science from Yale University.
Work at Slice
Matthew Wong has been serving as the Marketing Manager: Special Projects at Slice since 2020. In this role, he has focused on various marketing initiatives, including the implementation of A/B testing to optimize promotional strategies. He has also created a reporting template that tracks weekly site traffic and new customer acquisition metrics, providing valuable insights to senior management. His contributions aim to enhance customer engagement and improve marketing effectiveness within the company.
Previous Experience in Marketing
Before joining Slice, Matthew Wong worked at FreshDirect as a Marketing Manager from 2016 to 2020. During his tenure, he contributed to marketing strategies and initiatives that supported the company's growth. Earlier in his career, he held internships at Ampush as a Media Analytics Summer Intern in 2015 and at R&R Marketing as an On-Premise Intern in 2014. Additionally, he gained experience as a Summer Analyst at Spring Mountain Capital, LP in 2013.
Education and Expertise
Matthew Wong studied Cognitive Science at Yale University, where he earned his Bachelor’s Degree from 2012 to 2016. He also completed studies at Harvard Business School Online and The London School of Economics and Political Science (LSE). His educational background equips him with a strong foundation in analytical thinking and marketing strategies, which he applies in his professional roles.
Development of Customer Onboarding Experience
At FreshDirect, Matthew Wong developed a new customer onboarding experience for FoodKick. This initiative included the creation of triggered emails and in-bag collateral, designed to enhance the customer experience and facilitate smoother onboarding. His work in this area reflects his focus on improving customer interactions and satisfaction.