Rebekah Telford
About Rebekah Telford
Rebekah Telford is the Manager of Demand Generation at SMA Technologies, where she oversees demand strategy across various product lines. She has a background in marketing roles at Industrial Info Resources and experience in the banking sector as an Assistant Branch Manager.
Current Role at SMA Technologies
Rebekah Telford serves as the Manager of Demand Generation at SMA Technologies, a position she has held since 2023. In this role, she focuses on developing and implementing demand generation strategies that highlight the cost and time-saving benefits of automation. Telford oversees the demand strategy across various product lines and industries, ensuring that marketing efforts align with the company's objectives.
Previous Experience at Industrial Info Resources
Before joining SMA Technologies, Rebekah Telford worked at Industrial Info Resources in several marketing roles. She began as a Marketing Coordinator from 2017 to 2019, then advanced to Marketing Specialist from 2019 to 2021, and finally served as Marketing Manager from 2021 to 2022. During her tenure, she contributed to marketing initiatives that targeted various sectors, enhancing the company's outreach and engagement.
Background in Banking Sector
Rebekah Telford has experience in the banking sector, having worked as an Assistant Branch Manager at Valley View State Bank from 2006 to 2009. This role provided her with foundational skills in customer service and operational management, which she later applied to her marketing career.
Focus on Strategic Marketing
In her current and previous roles, Rebekah Telford has concentrated on strategic marketing aimed at IT professionals within the banking, credit union, and insurance industries. Her expertise lies in crafting targeted marketing campaigns that effectively communicate the value propositions of the products and services offered by her employers.