Natasha Chamberlin
About Natasha Chamberlin
Natasha Chamberlin is the Director of Product Development and Innovation at SmartyPants Vitamins, where she has worked since 2023. With over 15 years of experience in the food and supplement industry, she specializes in creating consumer-focused formulations, particularly in the gummy sector.
Current Role at SmartyPants Vitamins
Natasha Chamberlin serves as the Director of Product Development and Innovation at SmartyPants Vitamins, a position she has held since 2023. Based in the Los Angeles Metropolitan Area, she focuses on creating formulations that integrate scientifically backed ingredients with consumer-friendly designs. Her role emphasizes the importance of flavor and overall consumer experience in the development of vitamin and supplement products.
Previous Experience in Product Development
Prior to her current role, Natasha worked at Ritual as a Senior Product Development Manager from 2021 to 2023. She also held the position of Director of Product Development at 1906 New Highs from 2019 to 2021. Natasha's extensive background includes significant roles at BASF, where she served as Applications and Technical Scientist from 2013 to 2016 and later as Senior Scientist I from 2016 to 2019. Her experience spans over 15 years in the industry.
Educational Background in Food Science
Natasha Chamberlin studied at the University of Florida, where she focused on Food Science and achieved a degree in Food Science Human Nutrition. This educational foundation supports her expertise in product development, particularly in the formulation of dietary supplements.
Expertise in Gummy Formulation
Natasha is recognized for her specialization in gummy formulation and innovation within the Vitamins, Minerals, and Supplements (VMS) sector. Her work emphasizes the integration of engaging flavors and consumer-focused experiences, which are critical in the competitive supplement market.
Diverse Industry Experience
With over 15 years of experience, Natasha has developed a wide range of products, including supplements, gummies, tablets, capsules, dairy, protein, and chocolate items. She began her career as a Food Technologist at Auntie Anne's, Inc., where she worked from 2008 to 2013, further enhancing her expertise in food product development.