Elana Kathein

Head Of Scaled Sales @ Snapjoy

About Elana Kathein

Elana Kathein serves as the Head of Scaled Sales at Snappy, bringing extensive experience in the fashion and retail industries. She has held various roles at notable companies, including PVH Corp., Amazon, and J.Crew, and possesses strong skills in business planning and management.

Current Role at Snappy

Elana Kathein serves as the Head of Scaled Sales at Snappy, a position she has held since 2023. In this role, she focuses on driving sales strategies and managing client relationships. Her responsibilities include overseeing the sales team and implementing growth initiatives to enhance the company's market presence.

Previous Experience at Snappy

Prior to her current role, Elana Kathein worked at Snappy as the Director of Client Partnerships from 2019 to 2022. She later transitioned to the position of Head of Strategic Growth, where she contributed to the company's expansion efforts until 2023. Her tenure at Snappy highlighted her ability to foster client relationships and drive strategic initiatives.

Career Background in Fashion and Retail

Elana Kathein has a diverse career in the fashion and retail sectors, having held various positions across notable companies. She worked at PVH Corp. in multiple roles, including Sales Coordinator and Sales Account Executive, from 2013 to 2017. Additionally, she gained experience at Ralph Lauren and J.Crew as a Sales Associate and Personal Stylist, respectively.

Education and Expertise in Fashion Merchandising

Elana Kathein earned her Bachelor of Science degree from Johnson & Wales University, where she studied Business with a focus on Fashion Merchandising and Retail Marketing. She minored in Fashion Merchandising and Retail Marketing, which provided her with a solid foundation in the fashion industry and retail strategies.

Skills in Business Planning and Management

Elana Kathein possesses strong skills in business planning and management, particularly in identifying growth opportunities and developing new business strategies. Her expertise extends to cross-selling business opportunities, which she has applied throughout her career in both the computer software and retail industries.

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