Kori Crosson
About Kori Crosson
Kori Crosson serves as the Head of B2B and Consumer Marketing Strategy at Snappy, having previously held various marketing roles at companies such as Uncommon Goods and The Purple Carrot. She has a background in Journalism and Mass Communication from the University of North Carolina at Chapel Hill.
Current Role at Snappy
Kori Crosson serves as the Head of B2B and Consumer Marketing Strategy at Snappy. She has been in this role since 2023, operating out of New York, New York. In this position, she is responsible for developing and implementing marketing strategies that cater to both business-to-business and consumer segments.
Previous Experience at Snaps!
Before her current role, Kori Crosson worked at Snaps! as the Head of Commercial Strategy from 2013 to 2014. During her 11-month tenure in the Greater New York City Area, she focused on commercial initiatives that aimed to enhance the company's market presence and drive revenue growth.
Marketing Leadership at Uncommon Goods
Kori Crosson held multiple positions at Uncommon Goods from 2016 to 2022. She started as the Lifecycle Marketing Manager, later advancing to Senior Marketing Manager, and finally serving as the Director of Online Marketing. Her work spanned over six years in Brooklyn, New York, where she contributed to various marketing strategies that supported the company's growth.
Educational Background
Kori Crosson earned a Bachelor of Arts degree in Journalism and Mass Communication from the University of North Carolina at Chapel Hill. She attended the university from 2006 to 2009, laying the foundation for her career in marketing and communications.
Early Career Experience
Kori Crosson began her career in marketing and communications with roles at Stanley Black & Decker, Inc. and Hanesbrands Inc. She worked at Stanley Black & Decker in various capacities from 2010 to 2011 and served as a Communications Manager at HealthTalker from 2012 to 2013. These early experiences contributed to her expertise in marketing strategy.