Molita Coelho
About Molita Coelho
Molita Coelho serves as the Regional Marketing Lead for APAC at SnapLogic, where she focuses on developing strategic marketing campaigns to enhance brand awareness and market share. With over 14 years of experience in the B2B ICT sector, she has held various marketing roles across notable companies, including Okta and Pegasystems.
Work at SnapLogic
Molita Coelho serves as the Regional Marketing Lead for the APAC region at SnapLogic since 2023. In this role, she is responsible for developing and executing strategic marketing campaigns aimed at generating demand and driving pipeline growth. Her focus includes increasing brand awareness across the APAC region and creating innovative marketing programs to enhance SnapLogic's market share and customer base.
Previous Experience in Marketing
Prior to her current position, Molita Coelho held several marketing roles at Okta, Inc. She worked as a Senior Marketing Manager for the ANZ region for four months in 2021, followed by two years as the Field Marketing Lead for the APJ region from 2021 to 2023. Additionally, she served as the Regional Marketing Manager for ANZ from 2019 to 2021. Her experience also includes working at Pegasystems as a Marketing Manager for Asia Pacific from 2016 to 2019 and as a Global Programs Marketing Manager from 2015 to 2016.
Education and Expertise
Molita Coelho has a strong educational background with a Master's degree in Biotechnology and a Master's in Business from Macquarie University, completed between 2007 and 2008. She also holds a Bachelor of Science in Biochemistry and Chemistry from the University of Mumbai, obtained from 2003 to 2006. In addition, she studied at NLP Worldwide in 2012, focusing on personal development and communication skills.
Core Competencies in Marketing
With over 14 years of experience in the B2B ICT industry, Molita Coelho has developed core competencies in various marketing disciplines. Her expertise includes marketing communications, online marketing, event management, lead generation, and data analysis. These skills enable her to effectively contribute to strategic marketing initiatives and drive results in competitive markets.
Career Progression in Marketing
Molita Coelho began her marketing career at iTEL Marketing, where she worked in various roles from 2007 to 2012, including Telemarketer, Inside Sales Manager, and Marketing Coordinator. She transitioned to Pegasystems, where she held multiple positions, including Field Marketing Programs Specialist for APAC from 2012 to 2015. Her diverse experiences have equipped her with a comprehensive understanding of marketing strategies and execution.