Carissa Hyland
About Carissa Hyland
Carissa Hyland serves as the Manager of Enterprise Account Development at Snappy, where she leverages her creative writing skills to improve team performance and customer satisfaction. With a background in fashion merchandising and extensive experience in account development, she has held various roles in notable companies including Coach and Saks Fifth Avenue OFF 5TH.
Current Role at Snappy
Carissa Hyland serves as the Manager of Enterprise Account Development at Snappy, a position she has held since 2023. In this role, she is responsible for coaching and mentoring a team of account development representatives, focusing on achieving and exceeding sales targets. She collaborates with sales and marketing leadership to enhance outreach and messaging strategies. Carissa's motivation is aligned with Snappy's mission to simplify the gifting process for users.
Previous Experience in Account Development
Before her current role, Carissa Hyland worked at Snappy as an Account Development Representative from 2021 to 2022 and later as Team Lead for Account Development from 2022 to 2023. During her tenure, she demonstrated her ability to lead teams and drive performance in account development. Her experience in these roles contributed to her rapid advancement within the company.
Career Background in Fashion and Retail
Carissa Hyland has a diverse background in the fashion and retail industries. She worked as an Assistant Buyer for Women's Ready to Wear and Soft Accessories at Coach from 2017 to 2019. Prior to that, she was an Omni Merchandising Assistant at Saks Fifth Avenue OFF 5TH for 11 months in 2017. Her early career included roles as a Merchandise Allocator at Burlington Stores, Inc. and as a Fashion Editorial Intern at Esquire magazine.
Education and Academic Background
Carissa Hyland earned her Bachelor of Science (B.S.) degree in Fashion Merchandising with a Minor in Business from West Virginia University, where she studied from 2012 to 2016. This educational background provided her with foundational knowledge in fashion and business, which she has applied throughout her career in various roles within the industry.
Internship Experience
In addition to her professional roles, Carissa Hyland gained valuable experience through internships. She served as a Fashion Editorial Intern at Esquire magazine for three months in 2016 and as an Editorial Intern at GIRLS' LIFE magazine for three months in 2015. These internships allowed her to develop her creative writing skills and gain insights into the editorial side of the fashion industry.