Rich F.

Senior Director Of Inside Sales & Sales Development @ Snappy

About Rich F.

Rich F. serves as the Senior Director of Inside Sales & Sales Development at Snappy, where he has worked since 2020. He has extensive experience in sales development, having held various leadership roles at companies such as ACTIVE Network, BetterCloud, and Jitterbit.

Work at Snappy

Rich F. has been serving as the Senior Director of Inside Sales & Sales Development at Snappy since 2020. In this role, he leads a team that is responsible for generating 92% of Snappy's total pipeline. His leadership focuses on implementing a data-driven outbound strategy to enhance sales performance and drive growth within the organization. Snappy operates in the New York City Metropolitan Area, where Rich continues to contribute to the company's success.

Previous Experience in Sales Development

Prior to his current role at Snappy, Rich F. held several key positions in sales development. He worked as the Director of Sales Development at BetterCloud from 2017 to 2020, where he was instrumental in driving sales initiatives. Before that, he served as the Global Director of Sales Development at Jitterbit for one year, and as the Director of Sales Development at Namely for seven months. His experience spans various locations, including New York City, San Francisco Bay Area, and Amsterdam.

Career Background in Sales and Management

Rich F. has a diverse background in sales and management, beginning his career as an Account Executive at Capgemini from 2008 to 2011. He then transitioned to Monetate as the Director of Market Development and Strategy, where he worked for two years. His career trajectory includes significant roles that have shaped his expertise in sales development and team management across multiple regions, including Greater Philadelphia and London.

Education and Expertise

Rich F. holds a Bachelor's Degree in Design and Visual Communications from West Virginia University. His educational background complements his extensive experience in sales and development, allowing him to implement innovative strategies in his roles. His expertise includes developing comprehensive tech stacks for sales teams and creating data-driven processes for onboarding and career progression.

Achievements in Sales Strategy Implementation

Throughout his career, Rich F. has implemented various sales strategies and technologies to enhance team performance. Notably, he developed a comprehensive ADR tech stack that includes tools such as LinkedIn Sales Navigator, Zoom, Outreach, and Chili Piper. Additionally, he created a data-driven onboarding and career path process using Salesforce, ensuring that new Account Development Representatives (ADRs) meet objectives and providing clear promotion paths for tenured representatives.

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