Elisa De Abásolo Ibáñez
About Elisa De Abásolo Ibáñez
Elisa De Abásolo Ibáñez is a Business Manager with extensive experience in marketing and digital account management, currently working at Sngular since 2015. She has a strong educational background in social media, digital marketing, and advertising, and focuses on enhancing customer lifecycle efficiency and driving digital transformation.
Work at Sngular
Elisa De Abásolo Ibáñez has been employed at Sngular since 2019, where she serves as a Business Manager. In this role, she focuses on enhancing the efficiency of each stage of the customer lifecycle, including Branding & Business, Benchmark and Analytics, Conversion & Retention, and Implementation & Development. Additionally, she has held the position of Digital Account Manager at Sngular since 2015, contributing to the integration of marketing and technology to drive digital transformation within the Martech team.
Previous Experience
Prior to her current role at Sngular, Elisa worked at Grupo Albatros as Responsable Departamento de Marketing from 2000 to 2014, accumulating 14 years of experience in marketing management. She also briefly worked at The Salmon Factor in 2015 as a Consultoría de Estrategia y Operaciones for one month in Sevilla y alrededores, España. This diverse background has equipped her with extensive knowledge in marketing and business operations.
Education and Expertise
Elisa holds a Licenciada en Publicidad y RRPP from Universidad Ciencias de la Información Sevilla, which she completed from 1996 to 2000. She furthered her education by obtaining a MÁSTER EN SOCIAL MEDIA Y MARKETING DIGITAL from Cámara de Comercio de Sevilla from 2014 to 2015. Additionally, she completed a Curso de Innovación digital para marketing y ventas at Innovat in 2014 and earned a Certificado Google Adwords from Google Partner Academy in 2015. Her educational background supports her expertise in digital marketing and social media.
Skills and Focus Areas
Elisa specializes in building sustainable, agile, and relevant brands by identifying solutions based on objectives to improve communication, commercialization, and customer relationships. Her focus includes enhancing the customer lifecycle and integrating marketing strategies with technology. She has also completed various certifications, including a First Certificate from ENGLISH CONNECTION and a Community Manager course from Instituto de marketing on line, which contribute to her comprehensive skill set.