Enrique Acosta
About Enrique Acosta
Enrique Acosta is the Interactive Marketing Director at Sngular, where he has worked since 2020. With over 20 years of experience in marketing and communication, he focuses on building competitive brands through innovative strategies and technology.
Work at Sngular
Enrique Acosta has been serving as the Interactive Marketing Director at Sngular since 2020. In this role, he focuses on creating engaging marketing strategies that enhance brand awareness and customer interaction. Prior to his current position, he worked as the Chief Marketing Officer (CMO) for Sngular Spain from 2017 to 2020. His tenure at Sngular reflects his commitment to integrating technology into marketing strategies, emphasizing the importance of communication and innovation in brand development.
Education and Expertise
Enrique Acosta holds an Executive MBA from IE Business School, which he completed from 2005 to 2006. He also studied at Universidad de Guadalajara, where he achieved a postgraduate degree in research from 1996 to 1997. Additionally, he earned a Licenciado in Sociology from Universidad Complutense de Madrid between 1989 and 1994. His educational background supports his extensive expertise in marketing and communication, spanning over 20 years.
Background in Marketing
Enrique Acosta has a diverse background in marketing and communication, having worked in various capacities across multiple organizations. He began his career at FCB TAPSA as a Supervisor de Cuentas in 2000. He later joined McCann Worldgroup, where he served as Director in Sevilla from 2006 to 2010 and as Director of Client Services from 2001 to 2006. His experience also includes strategic consulting roles at Plataforma Marketing from 2010 to 2017 and as a Marketing Consultant at Sngular from 2015 to 2020.
Teaching and Collaboration
In addition to his marketing roles, Enrique Acosta has been involved in academia as a collaborative professor for MBA programs since 2010. He teaches at EOI, Universidad Sevilla, and EUSA Cámara Comercio, covering subjects related to marketing and branding. His involvement in education reflects his commitment to sharing knowledge and fostering the next generation of marketing professionals in cities such as Sevilla, Córdoba, and Almeria.
Philosophy and Approach
Enrique Acosta believes in the importance of discovering needs and filling projects with content and value. He views communication as an expression of being and sees innovation as a form of curiosity. His approach emphasizes the role of technology as a connector of interactions within brand strategy, focusing on building relevant and competitive brands through the creation of meaningful experiences and content.