Erik Oliveira Santos ★★★★★
About Erik Oliveira Santos ★★★★★
Erik Oliveira Santos is a Campaign Analyst with over 10 years of experience in marketing and product management. He has worked for notable companies such as Google and currently holds a position at Sojern in Dublin, Ireland.
Work at Sojern
Currently, Erik Oliveira Santos serves as a Campaign Analyst at Sojern, a position he has held since 2021. His role involves managing and analyzing marketing campaigns to optimize performance and drive results. He utilizes his extensive background in digital marketing to implement strategies that enhance customer engagement and conversion rates. His experience at Sojern builds on over a decade of expertise in marketing and product management.
Previous Experience in Digital Marketing
Prior to his current role, Erik worked in various digital marketing positions. He served as a Digital Marketing Executive at Origina for five months in 2019 and at XtremePush for seven months in 2016. Additionally, he held the position of E-commerce Digital Marketing Manager at OVH from 2016 to 2018. His experience includes managing digital marketing strategies, SEO, SEM, and social media management.
Education and Expertise
Erik holds a Bachelor Degree in Advertising and Marketing from Faculdade Carlos Drummond de Andrade, completed between 2003 and 2006. He furthered his education with a Master's Degree in Marketing and Communication from Centro Universitário das Faculdades Metropolitanas in 2014. Erik also earned a Postgraduate degree in Health Marketing from FGV - Fundação Getulio Vargas in 2007 and a Certificate in Online Marketing and Digital Strategy from Griffith College Dublin in 2015.
Skills and Competencies
Erik possesses a diverse skill set in marketing and analytics. He is skilled in market analysis, digital marketing strategies, and performance analysis. His expertise extends to email marketing, content marketing, and managing e-commerce operations. He also has proficiency in budget control and ROI analysis, as well as basic knowledge of web-based technologies such as HTML. Erik is fluent in English and Spanish, with native proficiency in Portuguese.
Career Progression
Erik's career spans over ten years in various marketing roles. He began as a Senior Product Analyst at Nissin Ajinomoto Alimentos Ltda. in 2009 and later worked as a Product Marketing Analyst at Serasa Experian. His experience includes roles in marketing coordination and account strategy at Google, where he worked as an Account Strategist - Data Analyst from 2019 to 2021. This progression highlights his growth and adaptability in the marketing field.