Jan Willem Van Wensem
About Jan Willem Van Wensem
Jan Willem Van Wensem is a Business Development Lead with extensive experience in marketing and sales across six countries. He co-founded econic in 2016 to promote energy transition and has held various leadership roles in notable companies such as Heineken and Diageo.
Work at SolarMente
Jan Willem Van Wensem serves as the Business Development Lead at SolarMente, a position he has held since 2024. In this role, he focuses on driving business growth and developing strategies to enhance the company's market presence in Barcelona, Catalonia, Spain.
Previous Experience at evoyo
Van Wensem was a key figure at evoyo, where he held multiple roles from 2016 to 2023. He co-founded the company and served as Managing Director for econic NL and Chief Commercial Officer. His leadership contributed to the establishment of a business line structure that balanced exploiting and exploring skills. He transitioned to an advisory board role in January 2023.
Education and Expertise
Jan Willem Van Wensem has a strong educational background, having studied at several prestigious institutions. He earned a Master of Science in Business Administration and Economics from Erasmus University Rotterdam. Additionally, he studied at INSEAD, the University of Virginia Darden School of Business, and Harvard University, enhancing his expertise in consumer marketing and business management.
Leadership Style and Philosophy
Van Wensem describes his leadership style as conscious, emphasizing the importance of enabling others to reach their full potential. His approach focuses on fostering an environment where team members can thrive and develop their skills, aligning with his extensive experience in business development and advisory roles.
International Marketing and Sales Career
With a career spanning six countries, Jan Willem Van Wensem has extensive experience in marketing and sales. His roles at major companies such as Heineken and Diageo have equipped him with a deep understanding of international markets. His work includes positions in South Africa, Hungary, Chile, and the Caribbean, where he has implemented commercial strategies based on consumer insights.