Sandra Helsem
About Sandra Helsem
Sandra Helsem serves as the Product Manager for International Repertoire at Sony Music Entertainment and has held the position of Head of Radio since 2014. She has a background in journalism and psychology, with previous roles in research and scriptwriting at various entertainment companies.
Work at Sony Music Entertainment
Sandra Helsem has been with Sony Music Entertainment since 2014, holding the position of Head of Radio for a decade. In addition to her role as Head of Radio, she has served as Product Manager for International Repertoire since 2019. Her responsibilities include overseeing various aspects of music distribution and promotion on an international scale, contributing to the company's global strategy.
Previous Experience in Entertainment
Prior to her tenure at Sony Music Entertainment, Sandra Helsem worked at Monster Entertainment in Oslo. She held two positions: as a Manusforfatter from 2012 to 2013, where she contributed to scripted content, and as a Researcher for three months in 2014. Additionally, she worked at SBS Radio Norge AS as a Researcher and Manus from 2010 to 2012, and at PLAN-B AS as a Researcher for six months in 2013.
Education and Expertise
Sandra Helsem studied at Høgskulen i Volda (HVO), where she earned a Bachelor in Journalism from 2007 to 2010. She also attended Universitetet i Bergen (UiB) for one year, focusing on Psychology, which provided her with a foundational understanding of human behavior and communication. Her educational background supports her roles in research and content management within the entertainment industry.
Background in Research and Content Creation
Sandra Helsem has a strong background in research and content creation, having worked in various roles that required analytical skills and creativity. Her experience spans across radio and scripted entertainment, where she has developed content and conducted research to support programming decisions. This experience has contributed to her effectiveness in her current roles at Sony Music Entertainment.