Wilma Rehberg
About Wilma Rehberg
Wilma Rehberg is an A&R/PR Manager at Sony Music Entertainment Germany, where she has worked since 2013. She also serves as a Cruise Director at TUI Cruises and as a General Expedition Manager at Hapag-Lloyd Cruises, showcasing her diverse expertise in both the music and cruise industries.
Work at Sony Music Entertainment
Wilma Rehberg has held multiple roles at Sony Music Entertainment Germany. She worked as a Marketing & Product Manager from 2009 to 2013, contributing to various marketing strategies and product launches in Berlin. Since 2013, she has served as an A&R/PR Manager, focusing on artist relations and public relations initiatives. Her extensive experience in the music industry has allowed her to develop strong connections and a deep understanding of market trends.
Education and Expertise
Wilma Rehberg studied at the University of Music and Drama Munich, where she earned a Bachelor’s Degree from 2003 to 2010. She later pursued further education at Freie Universität Berlin, obtaining a Master of Business Administration (M.B.A.) in 2012. Her educational background equips her with a blend of artistic and business acumen, essential for her roles in the music and cruise industries.
Background
Wilma Rehberg began her career in the music industry at Sony Music Entertainment Germany, where she spent four years as a Marketing & Product Manager. Following this, she transitioned to her current role as A&R/PR Manager, where she has worked for over a decade. In addition to her work in music, she has expanded her career into the cruise industry, taking on roles such as Cruise Director at TUI Cruises since 2018 and General Expedition Manager at Hapag-Lloyd Cruises since 2021.
Current Roles in the Cruise Industry
In addition to her work at Sony Music Entertainment, Wilma Rehberg has been active in the cruise industry. Since 2018, she has served as a Cruise Director at TUI Cruises, managing onboard activities and guest experiences. In 2021, she took on the role of General Expedition Manager at Hapag-Lloyd Cruises, overseeing expedition planning and execution. These positions reflect her versatility and ability to manage diverse responsibilities across different sectors.