Catherine Lowe
About Catherine Lowe
Catherine Lowe serves as the Public Relations Manager for the Americas at SOTI, where she has worked since 2020. With a diverse background in public relations and corporate communications, she has held various roles in notable agencies and companies across multiple countries.
Current Role at SOTI
Catherine Lowe serves as the Public Relations Manager for the Americas at SOTI, a position she has held since 2020. In this role, she is responsible for managing public relations strategies across the Americas region. She has developed and executed public relations campaigns that have significantly increased media exposure for the company. Her work focuses on enhancing brand visibility and engagement through tailored strategies that cater to diverse markets.
Previous Experience in Public Relations
Before joining SOTI, Catherine Lowe held various positions in public relations and communications. She worked as an Account Manager at North 6th Agency, Inc. (N6A) from 2015 to 2017, where she managed client accounts in the Greater New York City Area. Additionally, she was a Communications Consultant at The Communication Group from 2014 to 2015 in London. Her experience also includes roles at Points as Manager of Corporate Communications from 2017 to 2020 and as a Brand Team member at Edelman from 2013 to 2014.
Educational Background
Catherine Lowe has a solid educational foundation in law and communications. She earned a Bachelor of Corporate Law from the National University of Ireland, Galway, where she studied from 2009 to 2012. Following this, she completed a Master's degree in Public Affairs and Political Communications at the Dublin Institute of Technology from 2012 to 2013. This academic background supports her expertise in managing public relations and corporate communications.
Early Career and Internships
Catherine Lowe began her career with various internships that provided her with foundational experience in marketing and public relations. She worked as a Marketing/PR Intern at Red Bull in 2012 and held an Account Intern position at Saatchi & Saatchi for one month in the same year. These early roles, along with her position as a Network Coordinator at Saatchi & Saatchi for five months in 2013, contributed to her understanding of the industry and prepared her for future roles.
Leadership and Involvement
Catherine Lowe has demonstrated leadership skills through her involvement in various organizations. While studying at NUI Galway, she served as the Director of the Fashion Show and Vice Auditor of the Rotaract Society from 2010 to 2012. These roles allowed her to develop her organizational and communication skills, which have been beneficial in her professional career.