Mauro Flammini
About Mauro Flammini
Mauro Flammini serves as the Senior Content Marketing Manager at SOTI, where he has worked since 2019. With a background in content marketing and operations, he has contributed to various companies, including Spark Power Corp. and Intuit, focusing on content strategy and development.
Work at SOTI
Mauro Flammini has been serving as the Senior Content Marketing Manager at SOTI since 2019. In this role, he focuses on developing and executing content strategies that align with the company's marketing objectives. His responsibilities include creating engaging content that resonates with target audiences, enhancing brand visibility, and driving customer engagement. SOTI is known for its mobile and IoT device management solutions, and Flammini's contributions support the company's mission to provide innovative technology solutions.
Previous Experience at Spark Power Corp.
Before joining SOTI, Mauro Flammini worked at Spark Power Corp. as a Content Marketer for nine months in 2019. During his tenure, he created customer personas through interviews with subject matter experts. He also established a company-wide style guide, developed an external newsletter titled 'the Outlet,' and assisted in launching the company intranet 'SparkLife.' Additionally, he played a key role in rewriting, updating, and launching the new Spark Power website.
Career Background in Marketing
Mauro Flammini has a diverse background in marketing and content creation. He worked as a Marketing Operations Senior Specialist at Intuit from 2009 to 2014. He also held the position of Senior Content Marketing Manager and Team Lead at WEB ROI – Rule the Web from 2015 to 2019. Earlier in his career, he was a Marketing Content Writer at Geosoft Inc. in 2014 and a Web Content Specialist at Research In Motion from 2008 to 2009. This extensive experience has equipped him with a strong foundation in content marketing and strategy.
Education and Expertise
Mauro Flammini studied at Mohawk College, where he earned a Diploma in Advertising & Communications Media from 2002 to 2005. His educational background has provided him with the skills necessary for effective communication and marketing strategies. His expertise spans various aspects of content marketing, including customer persona development, content strategy, and brand messaging.