Megan Petersen
About Megan Petersen
Megan Petersen is the Director of Marketing at SoundCommerce, where she focuses on lead generation and customer acquisition through digital channels. With a background in eCommerce and marketing management, she possesses strong analytical skills that aid in budget and financial planning.
Current Role at SoundCommerce
Megan Petersen serves as the Director of Marketing at SoundCommerce, a position she has held since 2022. In this role, she focuses on developing and implementing marketing strategies that drive lead generation and customer acquisition through various digital channels. Her analytical skills contribute to effective budget management and financial planning within the marketing department.
Previous Experience at Outlier AI
Prior to her current role, Megan worked at Outlier AI as a Senior Marketing Manager from 2019 to 2022. During her three years there, she honed her skills in digital marketing, focusing on strategies that enhance lead generation and customer acquisition. Her experience at Outlier AI strengthened her analytical capabilities and understanding of marketing budgets.
Background in eCommerce Management
Megan has extensive experience in eCommerce management, having worked at Jack Rogers USA in various roles, including eCommerce Manager and Director of eCommerce from 2013 to 2018. She also held multiple positions at Theory, where she developed her expertise in eCommerce operations, customer experience, and digital marketing strategies. Her background includes managing customer service policies to improve overall customer satisfaction.
Educational Qualifications
Megan holds a Bachelor of Arts degree in East Asian Studies and Political Science from the College of the Holy Cross. She also studied Brand Management at the Fashion Institute of Technology, where she earned a certificate. Her educational background supports her analytical skills and marketing strategies in her professional roles.
Global Perspective and Personal Background
Megan resides in Yokosuka, Japan, as a military spouse. This experience provides her with a unique global perspective that influences her marketing strategies. Her diverse background and international living experience contribute to her understanding of different markets and customer needs.