Kyla Robinson
About Kyla Robinson
Kyla Robinson serves as the Vice President of Digital Product at Spanx, where she specializes in transactional commerce strategy and digital product innovation. She has extensive experience in mobile application development and has held various leadership roles at notable companies such as Saks Fifth Avenue and Nike.
Current Role at Spanx
Kyla Robinson serves as the Vice President of Digital Product at Spanx, a position she has held since 2023. In this role, she focuses on transactional commerce strategy to expand the digital landscape of the company. Robinson is based in Atlanta, Georgia, and works on-site to enhance the customer experience through digital product innovation.
Previous Experience in Digital Product Management
Prior to her current role at Spanx, Kyla Robinson held various positions in digital product management. She worked as Senior Director of Digital Product at Spanx from 2020 to 2023. Before that, she was Director of Product Management at Nike from 2019 to 2020. Her experience also includes multiple roles at Saks Fifth Avenue, where she progressed from Senior Product Manager I to Divisional Vice President of Digital Saks OFF 5TH.
Educational Background
Kyla Robinson studied at Northwestern University, where she earned a Bachelor of Arts degree in Communication Studies from 2007 to 2010. Additionally, she has studied at Pontificia Universidad Católica de Chile, further enhancing her academic credentials.
Expertise in Digital Commerce Strategy
Kyla Robinson specializes in transactional commerce strategy, focusing on developing customer-driven mobile-first programs. Her expertise encompasses both web and mobile application development, allowing her to effectively enhance customer experiences through digital product innovation.
Early Career and Initial Roles
Kyla Robinson began her career as a Marketing Coordinator at Advisory Board from 2010 to 2011. She then transitioned to roles in product management, including Mobile Product Manager at OppenheimerFunds and various positions at Saks Fifth Avenue, where she developed her skills in mobile app development and digital strategy.