Christina Boehm
About Christina Boehm
Christina Boehm is a National Account Manager at Spectrum Brands, Inc., where she develops consumer research strategies and leads product development initiatives. With a background in marketing and management, she has previously held roles at H&L Partners and Buffalo Wild Wings.
Work at Spectrum Brands
Christina Boehm serves as the National Account Manager at Spectrum Brands, Inc., a position she has held since 2017. In this role, she develops and directs consumer research strategies that inform brand and product strategy. Christina leads the vision for the product development pipeline, acting as the primary voice with cross-functional teams to launch new products. She optimizes the Spectracide brand portfolio performance by developing and executing strategic initiatives within the Home & Garden division. Additionally, she holds ownership of the Profit & Loss (P&L) for the assigned brand and collaborates with Sales teams to create compelling selling stories for product launches.
Previous Experience at H&L Partners
Before joining Spectrum Brands, Christina Boehm worked as an Account Director at H&L Partners from 2013 to 2017 in St. Louis, MO. During her four years in this role, she managed client accounts and developed marketing strategies to meet client needs. Her experience at H&L Partners contributed to her expertise in consumer insights and brand management, which she applies in her current position.
Experience at Buffalo Wild Wings
Christina Boehm was employed as a Marketing Manager at Buffalo Wild Wings from 2008 to 2013 in the Greater St. Louis Area. In this capacity, she was responsible for overseeing marketing initiatives and campaigns that promoted the brand. Her role involved strategic planning and execution of marketing strategies that aligned with the company's objectives.
Education and Expertise
Christina Boehm studied Business Administration and Management at St. Charles Community College, where she earned an Associate of Science (AS) degree from 2003 to 2005. She furthered her education at the University of Missouri-Saint Louis, obtaining a Bachelor's degree in Business Administration with a focus on Marketing from 2005 to 2007. Her academic background provides a solid foundation for her career in brand management and marketing.