Christina Seidner
About Christina Seidner
Christina Seidner serves as the Director of Marketing for North America at Spectrum Brands, Inc., focusing on Home & Personal Care Brands. With extensive experience in brand management and marketing, she has held significant roles at various companies, including Chefman and Kimberly-Clark.
Work at Spectrum Brands
Christina Seidner has been serving as the Director of Marketing for North America, Home & Personal Care Brands at Spectrum Brands, Inc. since 2022. In this role, she is responsible for overseeing marketing strategies and initiatives for various consumer brands under the company's portfolio. Her position involves crafting and executing global brand strategies aimed at enhancing market presence and driving business growth.
Previous Experience in Marketing
Before joining Spectrum Brands, Christina Seidner held the position of Marketing Director at Chefman from 2021 to 2022. Prior to her time at Chefman, she worked at Kimberly-Clark in various roles, including Senior Brand Manager for Huggies Pull-Ups and Brand Manager for Huggies Diapers. Her extensive experience in brand management has equipped her with a strong understanding of consumer marketing and product positioning.
Educational Background
Christina Seidner holds multiple degrees in business administration. She earned a Bachelor of Business Administration with a focus on Marketing & Advertising from the Lubar College of Business, completing her studies from 1999 to 2003. Additionally, she obtained an Executive MBA from Marquette University in 2011. She also holds a Bachelor of Business Administration from the University of Wisconsin-Milwaukee.
Career Development at Direct Supply
Christina Seidner's career began at Direct Supply, where she held several positions from 2001 to 2013. Her roles included Product Management Intern, Associate Product Manager, and Senior Living Market Development Manager. She developed her skills in product management and marketing strategy during her tenure at the company, contributing to her overall professional growth.
Expertise in Consumer Brands
Christina Seidner has significant experience managing marketing strategies for well-known consumer brands. Her portfolio includes brands such as Remington Hair & Shave/Groom, PowerXL, Black + Decker, Emeril Lagasse, and Copper Chef. This experience demonstrates her capability in developing and executing successful marketing campaigns that align with brand objectives.