Collin "Shay" Nelson
About Collin "Shay" Nelson
Collin 'Shay' Nelson is a National Account Manager at Spectrum Brands, Inc., with a diverse background in sales and account management spanning over two decades, primarily at Kellogg Company. He is recognized for his strong communication skills and ability to build customer relationships in the competitive consumer packaged goods market.
Work at Spectrum Brands
Collin 'Shay' Nelson has been serving as a National Account Manager at Spectrum Brands, Inc since 2020. Based in Charlotte, North Carolina, he has held this position for four years. In this role, he is responsible for managing key accounts and developing strategies to drive sales growth and enhance brand visibility within the market.
Previous Experience at Advantage Solutions
Before joining Spectrum Brands, Nelson worked at Advantage Solutions: Sales, Marketing, Technology as a Customer Sales Manager in 2020. His tenure lasted for six months, during which he was involved in customer sales initiatives in the Charlotte, North Carolina area.
Career at Kellogg Company
Nelson has an extensive background with Kellogg Company, where he held multiple roles over several years. He started as a District Sales Manager from 1997 to 2001, then served as an Account Executive for BI-LO from 2001 to 2009. He continued to advance within the company, taking on positions such as Retail Team Leader from 2009 to 2014, Key Account Executive from 2014 to 2016, and National Account Executive from 2016 to 2019.
Education and Expertise
Collin 'Shay' Nelson studied at the University of North Carolina at Wilmington and holds a Bachelor of Arts degree. He also attended Louisburg College, where he focused on Business Administration and Management. His educational background complements his professional experience in sales and account management.
Skills and Recognition
Nelson is recognized for his clear and dynamic communication skills, which enable him to effectively present proposals and negotiate agreements with diverse audiences. He has a proven track record of building strong customer relationships in the competitive consumer packaged goods market and has designed successful promotional programs for national brands.