Elber Yezid C.

Elber Yezid C.

Trade Marketing Analyst @ Spectrum Brands

About Elber Yezid C.

Elber Yezid C. is a Trade Marketing Analyst at Spectrum Brands, Inc. in Bogotá, Colombia, where he has worked since 2021, focusing on managing KPIs and executing trade marketing strategies.

Work at Spectrum Brands

Elber Yezid C. has been employed at Spectrum Brands, Inc. as a Trade Marketing Analyst since 2021. He operates from Bogotá, Colombia, where he focuses on trade marketing initiatives. His role involves analyzing market trends and performance metrics to support the company's strategic goals. He has contributed to the development and execution of marketing strategies that align with the company's objectives in the region.

Education and Expertise

Elber Yezid C. possesses expertise in managing and analyzing key performance indicators (KPIs) specifically for trade marketing initiatives. His educational background supports his analytical skills, enabling him to interpret data effectively and make informed decisions. This expertise is crucial for optimizing marketing strategies and ensuring they meet the desired commercial outcomes.

Background

Elber Yezid C. has a background in trade marketing, with experience in both traditional trade (TT) and modern trade (TM) distribution channels. This dual exposure allows him to navigate various market dynamics and adapt strategies accordingly. His understanding of different trade environments enhances his ability to implement effective marketing solutions.

Achievements

In his role, Elber Yezid C. has executed point-of-sale (POS) strategies aimed at enhancing product visibility and driving sales. He has also demonstrated skills in managing sales and marketing teams, working collaboratively to achieve commercial objectives. His contributions have supported the overall performance of trade marketing efforts within the organization.

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