Jennifer Zuleger
About Jennifer Zuleger
Jennifer Zuleger serves as the Sr. Channel Marketing Manager at Spectrum Brands, Inc., where she has worked since 2017. With extensive experience in retail and marketing, she has held various positions at notable companies, including Nordstrom and Best Buy, and specializes in managing complex projects and strategic business development.
Work at Spectrum Brands
Jennifer Zuleger has been serving as the Sr. Channel Marketing Manager at Spectrum Brands, Inc. since 2017. In this role, she is responsible for overseeing channel marketing strategies and initiatives. Her work involves collaborating with various teams to ensure alignment with business objectives and customer needs. Based in Middleton, Wisconsin, Zuleger utilizes her extensive experience in marketing and sales to drive growth and enhance brand presence in the marketplace.
Previous Employment History
Before joining Spectrum Brands, Jennifer Zuleger held several positions at Best Buy, where she worked for over eight years in various roles, including Sr. Buyer - New Format Integration and Sr. Merchant - New Business Development. She also worked at EVINE Live Inc. as a Buyer in Consumer Electronics and at Petra Industries as a Regional Sales Manager. Her early career included roles at Nordstrom and Famous Footwear, where she gained valuable experience in sales and buying.
Education and Expertise
Jennifer Zuleger studied at the University of Wisconsin - Madison, where she focused on Zoology. She also attended Metropolitan State University. Her educational background complements her professional expertise, which includes managing complex projects, strategic business development, and vendor management. Zuleger specializes in blending merchandising capabilities with channel expertise, enabling her to deliver results in dynamic and high-growth environments.
Skills and Specializations
Jennifer Zuleger possesses a range of skills that are essential for her roles in marketing and sales. She is experienced in assortment, inventory, and space management. Zuleger excels in strategic business and brand development, ROI analysis, and planning. Her ability to utilize customer value propositions and insights informs her strategic approach, allowing her to effectively manage business demands across highly matrixed organizations.
Background in Retail and Merchandising
Jennifer Zuleger has a strong background in retail and merchandising, having worked in various capacities within the industry. Her experience spans from inventory analysis to senior buying roles, where she has developed a comprehensive understanding of market dynamics. Zuleger's career reflects a commitment to enhancing operational efficiency and driving sales through effective merchandising strategies.