Maria Rosa
About Maria Rosa
Maria Rosa is a Trade Marketing Manager at Spectrum Brands, Inc., specializing in the SPB Pet Iberia division. With a background in sales and customer service, she has over 17 years of experience in the marketing field and a strong focus on integrating promotional strategies with brand activation.
Current Role at Spectrum Brands
Maria Rosa serves as the Trade Marketing Manager for SPB Pet Iberia at Spectrum Brands, Inc. since 2017. Based in Barcelona, she focuses on integrating promotional strategies with brand activation strategies across various channels. Her role involves ensuring excellence in execution at a global level by setting high standards for quality and accuracy. Maria also monitors and shares learnings and recommendations globally regarding point of sales materials and promotions.
Previous Experience at CIPI
Prior to her current position, Maria Rosa worked at CIPI as a Senior Sales Representative and Customer Specialist from 2005 to 2016 in Catania, Italy. During her 11 years at CIPI, she developed a strong understanding of customer needs and market dynamics, which contributed to her expertise in trade marketing.
Education and Academic Background
Maria Rosa studied at Università degli Studi di Catania, where she completed her Laurea in Lingue e Lett.re Str.re Mod.ne from 1996 to 2000. Additionally, she studied at Universität Hannover for one year from 1999 to 2000. Earlier, she attended Liceo Scientifico from 1991 to 1996, which provided her with a solid foundation in scientific studies.
Experience at Vodafone
Maria Rosa also has experience working at Vodafone as a Customer Care representative from 2004 to 2005 in Catania, Italy. This role contributed to her customer service skills and understanding of client relations, further enhancing her capabilities in trade marketing.
Skills and Team Leadership
Maria Rosa possesses solid project management skills and is recognized for her efficient cross-functional collaboration and stakeholder engagement. She empowers and supports a diverse team, prioritizing motivation and pride among team members. Her focus on team dynamics contributes to a productive work environment.