Patrick Kratovil
About Patrick Kratovil
Patrick Kratovil serves as the Associate Manager of eCommerce Marketing at Aprilaire, where he has worked since 2018. He has a background in eCommerce sales and management, with previous roles at Spectrum Brands, Blain's Farm & Fleet, and Ace Hardware.
Work at Aprilaire
Patrick Kratovil serves as the eCommerce Marketing Manager at Aprilaire, a division of Research Products Corporation, since 2018. In this role, he has facilitated product launches and implemented eCommerce analytics tools to enhance sales growth. His responsibilities include leading on-site web page merchandising and optimization initiatives for strategic eCommerce retail channels. His work contributes to the overall marketing strategy and online presence of Aprilaire in the competitive eCommerce landscape.
Work at Spectrum Brands
Patrick Kratovil worked at Spectrum Brands, Inc. as an Associate Manager in eCommerce Marketing from 2017 to 2023. In this position, he focused on various aspects of eCommerce marketing, contributing to the company's online sales strategies. Prior to this role, he served as an eCommerce Sales Coordinator at Spectrum Brands from 2015 to 2016. His experience at Spectrum Brands provided him with a solid foundation in eCommerce operations and marketing.
Education and Expertise
Patrick Kratovil earned a Bachelor of Business Administration (BBA) degree in Business Administration and Management from the University of Wisconsin-Whitewater. He studied there from 2009 to 2013. His educational background has equipped him with essential skills and knowledge applicable to his roles in eCommerce marketing and management.
Background in Retail Management
Before entering the eCommerce field, Patrick Kratovil gained valuable experience in retail management. He served as a Store Manager at Blain's Farm & Fleet from 2013 to 2015, where he oversaw store operations. Additionally, he worked at Ace Hardware as part of a family business from 2006 to 2013. These roles contributed to his understanding of retail dynamics and customer service.