Maxime Caputo
About Maxime Caputo
Maxime Caputo is a Digital Marketing Ops Manager with extensive experience in digital marketing and communication. He has worked for various organizations, including Per Angusta, Groupe CHAUMEIL, and Le journal de l'éco, and holds multiple degrees in business, marketing, and communication.
Current Role at Per Angusta
Maxime Caputo serves as the Digital Marketing Ops Manager at Per Angusta since 2019. In this role, he leads CRM deployment projects, ensuring that marketing and sales needs are aligned. He has also overseen the migration of Per Angusta's website, focusing on enhancing user experience and functionality. His responsibilities include conducting weekly follow-up meetings for operational management and supervising various marketing projects.
Previous Experience at Groupe CHAUMEIL
Prior to his current position, Maxime worked at Groupe CHAUMEIL as the Digital Marketing & Communication Project Manager from 2017 to 2019. His focus was on increasing demo requests through targeted marketing strategies. He collaborated closely with sales and Business Development Representative (BDR) teams to achieve these goals.
Digital Marketing Background
Maxime has a strong background in digital marketing, having worked at Le journal de l'éco as Digital Marketing & Communication for eight months in 2016. He implemented and monitored digital marketing KPIs and dashboards to track the ROI of various marketing actions. He also developed and executed a PPC strategy targeting international markets, including the USA, Western Europe, UK, Nordics, and DACH.
Educational Qualifications
Maxime holds a Bachelor of Business Administration (B.B.A.) in Business and Communication from Satakunta University of Applied Sciences, achieved in 2015. He also earned an MBA in Marketing Communication from WESFORD CLERMONT Business School from 2016 to 2017. Additionally, he completed a Master Grande Ecole in Digital Marketing with a specialty in Digital Design Manager at ESC Clermont Business School from 2017 to 2019.
Early Career and Internships
Maxime began his career with an internship as a Graphic Designer at ARCHETYPE COMMUNICATION in 2015. He also studied at Lycée Blaise Pascal, where he achieved a Baccalauréat in Économie from 2010 to 2013, and at Université Blaise Pascal (Clermont-II), where he obtained a Bachelor's degree in the Study of Communication and the Media from 2013 to 2016.