Anupriya Kumar

Lead Content Marketing @ Spinny

About Anupriya Kumar

Anupriya Kumar is a Lead in Content Marketing at Spinny, with extensive experience in digital media production and brand management. She holds a Master's in Business Administration from the Indian School of Business and has worked in various roles across notable organizations in the media and marketing sectors.

Work at Spinny

Anupriya Kumar serves as the Lead of Content Marketing at Spinny, a position she has held since 2021. In this role, she is responsible for overseeing content strategies that enhance brand visibility and engagement. Her work involves managing various aspects of content creation and distribution, ensuring alignment with the company's marketing objectives. Spinny operates in the automotive sector, focusing on transforming the used car buying experience.

Education and Expertise

Anupriya Kumar has a solid educational background in media and marketing. She earned a Post Graduate Diploma in Radio & Television Journalism from the Indian Institute of Mass Communication. Additionally, she holds a Master of Business Administration (MBA) in Marketing from the Indian School of Business. Her undergraduate studies were completed at Miranda House, where she achieved a Bachelor of Arts (BA) in English Literature.

Background

Anupriya Kumar has extensive experience in content creation and brand management. Before her current role at Spinny, she worked at several notable organizations. She was a Senior Copy Editor at ET.com, where she honed her editorial skills. Anupriya also served as an Online Producer at Thomson Reuters for five years, contributing to digital media projects. Her career includes roles in marketing and branding, showcasing her versatility in the media landscape.

Achievements

Anupriya Kumar has demonstrated her capabilities through various roles in the media and marketing sectors. She produced and anchored an online live streaming show, showcasing her skills in digital media production. Additionally, she managed branding responsibilities for a billion-dollar manufacturing group, indicating her proficiency in large-scale brand management. Her diverse experiences include working as a TV reporter, script writer, and movie reviewer, reflecting her broad skill set in storytelling and media.

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