👩‍💻 Raluca L.

Revenue Operations Manager, Marketing @ Spryker

About 👩‍💻 Raluca L.

Raluca L. is a Revenue Operations Manager specializing in marketing at Spryker, with over a decade of experience in digital marketing across various industries. She has held multiple roles in marketing and sales operations, including positions at Amazon and Salesforce, and has a strong educational background in tourism management and marketing.

Current Role at Spryker

Raluca L. serves as the Revenue Operations Manager in Marketing at Spryker, a position she has held since 2023. Working remotely from Dublin, County Dublin, Ireland, she oversees the alignment and optimization of marketing, sales, and customer success processes and systems. Her role focuses on driving revenue growth through effective marketing strategies.

Previous Experience at Spryker

Before her current position, Raluca L. worked at Spryker as the Email Marketing & CRM Manager from 2021 to 2022 and as the Marketing Automation Manager from 2022 to 2023. In these roles, she contributed to the development and execution of marketing strategies that enhanced customer engagement and streamlined marketing operations.

Professional Background

Raluca L. has over a decade of experience in digital marketing across various sectors, including PaaS, SaaS, eCommerce, tourism, and education. Her career includes roles at notable companies such as Amazon Development Center Romania, OSF Digital, and Salesforce, where she developed expertise in web analytics, PPC, social media, and marketing automation.

Education and Qualifications

Raluca L. holds a Master of Arts (M.A.) in Tourism and Leisure Management from IMC Krems University of Applied Sciences, which she completed from 2011 to 2013. She also earned a Bachelor of Business Administration (B.B.A.) in Economics of Tourism, Commerce and Services from Universitatea „Alexandru Ioan Cuza” din Iași between 2008 and 2011. Additionally, she studied Psychology at IBAT College Dublin, obtaining a Diploma in Psychology in 2021.

Skills and Expertise

Raluca L. possesses a range of skills in digital marketing, including expertise in marketing automation, email marketing, web analytics, and development. She has a strong background in aligning marketing strategies with sales and customer success initiatives, which contributes to her effectiveness in driving revenue growth.

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