Alexandre Julia

Director Of E Commerce & Pim Unit Switzerland @ SQLI

About Alexandre Julia

Alexandre Julia is the Director of eCommerce & PIM unit Switzerland at SQLI and President of the board of stakeholders at L'écoline, with over 20 years of experience in Martech and Commerce technologies.

Professional Title and Current Roles

Alexandre Julia is currently the Director of eCommerce & PIM unit Switzerland at SQLI, based in Lausanne, Vaud, Switzerland. In addition to his main role, he is also serving as the President of the board of stakeholders at L'écoline, a Reggio Emilia inspired school in Saint Sulpice.

Career History at SQLI

Alexandre Julia has had an extensive career at SQLI, occupying various roles over the years. He worked as a Development Engineer from 2001 to 2002, a Project manager from 2002 to 2006, and a Project Director from 2007 to 2012. From 2013 to 2018, he managed Java technologies and the eCommerce Business Unit in Switzerland. His long-term association with SQLI has seen him progress into higher leadership roles.

Educational Background

Alexandre Julia's educational journey began at INSA Lyon, where he studied Engineering from 1991 to 1996. He then pursued a General Management Program at Ecole de Management de Lyon from 2012 to 2014. In 2021, he completed a course in Digital Marketing at CREA Genève. His early education was at Lycée st Exupérey.

Experience in Martech and Commerce Technologies

With 20 years of experience in Martech and Commerce technologies, Alexandre Julia has developed a robust skill set. He has led numerous digital transformation and omnichannel initiatives across sectors including Retail, FMCG, Luxury, and Manufacturing. His notable clients include Nespresso, Visilab, Swatch ETA, Cellap, and Publishing Factory.

Leadership and Advisory Roles

In his role at SQLI, Alexandre is responsible for the business offering for omnichannel solutions. He advises C-level executives, providing strategic insights and guidance. Additionally, he chairs the board of L'écoline, emphasizing eco-initiatives and personal and professional development within his team.

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