Laura S.
About Laura S.
Laura S. is a Senior Content Writer with extensive experience in content creation and marketing. She has significantly contributed to organic traffic growth and has a proven track record in crafting engaging content across various platforms.
Work at SquaredUp
Laura S. has been employed at SquaredUp as a Senior Content Writer since 2020. In her role, she has contributed significantly to the company's content strategy, focusing on enhancing the quality and reach of its digital content. Her efforts have been instrumental in driving organic traffic to the company's blog, achieving notable results within a short timeframe.
Current Role at Laura Sutton Copywriting + Content
In addition to her position at SquaredUp, Laura S. serves as a Senior Copywriter and Content Marketer at Laura Sutton Copywriting + Content, also since 2020. This role allows her to leverage her writing skills and marketing expertise to create compelling content that meets client needs across various industries.
Content Creation Achievements
Laura S. has demonstrated a strong ability to produce impactful content. She contributed to doubling the monthly organic traffic to a company's blog within nine months. Her white paper became the most-downloaded resource for a global customer, showcasing her capability to create valuable content. Additionally, her blog posts consistently achieve an average read time of over five minutes.
Email Marketing Expertise
Laura S. has achieved a click-to-open rate exceeding 30% on nurture track emails. This statistic highlights her skills in crafting engaging email content that resonates with the audience, contributing to effective email marketing campaigns.
Industry Experience and Recognition
Laura S. possesses extensive experience in both B2B and B2C sectors, having worked on both client and agency sides. Her work has appeared in luxury magazines, indicating her versatility in content creation. Additionally, her copy has been entered for the Channel 4 Diversity in Advertising Award, reflecting recognition within the advertising industry.