Pedro Montenegro Bergamo
About Pedro Montenegro Bergamo
Pedro Montenegro Bergamo is the Head of Brand at STARK BANK, a position he has held since 2022. He has extensive experience in brand strategy and marketing, having worked with notable companies such as Nike, Under Armour, and Africa.
Current Role at STARK BANK
Pedro Montenegro Bergamo serves as the Head of Brand at STARK BANK, a position he has held since 2022. In this role, he is responsible for developing and executing brand strategies that align with the company's vision and objectives. His leadership focuses on enhancing brand awareness and engagement within the financial technology sector.
Previous Experience in Brand Management
Prior to his current role, Pedro worked at Dr. JONES as Head of Brand and Partner from 2020 to 2021. He also held the position of Digital Brand Marketing Manager for Emerging Markets at Under Armour from 2015 to 2016. His experience includes a significant tenure at Nike, where he served as Digital Brand Marketing Manager from 2012 to 2015, contributing to brand strategy and marketing initiatives.
Early Career and Internships
Pedro began his career with an internship at Traffic Sports USA in 2007, where he worked for two months in Miami/Fort Lauderdale. He then gained experience as a Digital Brand Strategist at Wunderman from 2011 to 2012, following his role at Africa Propaganda as Brand Strategist from 2007 to 2010. These early roles helped shape his expertise in brand strategy and marketing.
Educational Background in Brand Management
Pedro holds a Master's degree in Brand Management from Istituto Europeo di Design, which he completed from 2010 to 2011. He also studied Comunicação Social - Publicidade e Propaganda at ESPM Escola Superior de Propaganda e Marketing from 2005 to 2008. His educational background provides a solid foundation for his career in brand strategy and marketing.