Helen O'connor
About Helen O'connor
Helen O'Connor is the Head of Marketing Planning at Starling Bank, where she has worked since 2024. She has extensive experience in marketing, including previous roles at Cancer Research UK and Drinkaware.
Current Role at Starling Bank
Helen O'Connor currently serves as the Head of Marketing Planning at Starling Bank. She has held this position since 2024 and has been instrumental in shaping the bank's marketing strategies. Her role involves overseeing the planning and execution of marketing initiatives to enhance brand visibility and customer engagement.
Previous Experience at Starling Bank
Before her current role, Helen O'Connor worked at Starling Bank as a Senior Marketing Manager from 2022 to 2023. In this capacity, she contributed to various marketing campaigns and initiatives aimed at promoting the bank's services. Her experience in this role laid the groundwork for her advancement to Head of Marketing Planning.
Experience at Cancer Research UK
Helen O'Connor has extensive experience at Cancer Research UK, where she held multiple roles. She served as a Senior Marketing Manager from 2021 to 2022, following her tenure as Marketing Manager from 2017 to 2021. Additionally, she worked as a Senior Marketing Executive from 2015 to 2017. Her time at CRUK involved developing marketing strategies to support the organization's mission.
Early Career at Drinkaware
Helen O'Connor began her career at Drinkaware, where she worked as a Marketing and Communications Assistant from 2013 to 2014. She later advanced to the role of Senior Marketing Officer from 2014 to 2015. During her time at Drinkaware, she focused on promoting responsible drinking and public health initiatives.
Education and Academic Background
Helen O'Connor studied at the University of Birmingham, where she earned a Bachelor of Science (BS) degree in Sports and Exercise Science from 2010 to 2013. This academic background provided her with foundational knowledge that has informed her marketing career.