Rachael Pollard
About Rachael Pollard
Rachael Pollard is the Chief Growth Officer at Starling Bank, where she has worked since 2019. She has extensive experience in marketing and digital strategy, having held various leadership roles at notable companies including Comparethemarket.com, Just Eat, and Bertelsmann.
Current Role at Starling Bank
Rachael Pollard serves as the Chief Growth Officer at Starling Bank, a position she has held since 2019. In this role, she collaborates with a diverse team of specialists in brand, digital, CRM, social media, and creative fields. Pollard has been instrumental in promoting the Starling brand, contributing to its recognition as Best British Bank. Her efforts focus on making banking more accessible and user-friendly through the Starling Bank app.
Previous Experience at Comparethemarket.com
Before joining Starling Bank, Rachael Pollard worked at Comparethemarket.com as the Customer Marketing Director from 2017 to 2019. During her two years in this role, she was based in Cambridgeshire, United Kingdom. Her responsibilities included overseeing customer marketing strategies to enhance brand engagement and customer acquisition.
Professional Background in Digital Marketing
Rachael Pollard has extensive experience in digital marketing. She served as Head of Digital at Foundry from 2011 to 2014 in London. Prior to that, she worked at Just Eat as Global Performance Marketing Director from 2014 to 2017. Her career also includes a role as Senior Online Marketing Manager at the Royal Bank of Scotland from 2005 to 2006.
Education and Academic Background
Rachael Pollard studied at the University of East Anglia, where she earned a Bachelor of Arts degree in German and Business Management from 1996 to 2000. She furthered her education at King's College London, focusing on Marketing from 2004 to 2005. Her academic background has contributed to her expertise in marketing and business management.
Board Membership at Mobile Marketing Association
Since 2015, Rachael Pollard has been a Board Member of the Mobile Marketing Association, based in New York, United States. In this capacity, she contributes to discussions and initiatives that shape the future of mobile marketing, leveraging her extensive experience in the field.