Reni Sonde
About Reni Sonde
Reni Sonde is an Operations Research Analyst currently employed at Starling Bank and has extensive experience in user research and data analysis across various organizations in the UK. With a strong educational background and a focus on user-centered practices, Sonde effectively translates research findings into actionable insights for product development.
Work at Starling Bank
Reni Sonde has been employed at Starling Bank as an Operations Research Analyst since 2020. In this role, Reni leads colleagues in analyzing research data and synthesizing findings to ensure that research is shareable and traceable. Reni collaborates closely with analytics colleagues to define user-centered KPIs, contributing to a comprehensive understanding of user behavior. This position involves translating user research findings into actionable stories and valuable product features, enhancing the overall user experience.
Current Role at WayMaker Digital
In addition to the role at Starling Bank, Reni Sonde has been working as a User Researcher at WayMaker Digital since 2018. Reni has a strong ability to introduce user research practices into teams, establishing a user-centered culture. This role involves effectively communicating user research findings to teams and the wider organization through presentations and reports, ensuring that insights are integrated into the product development process.
Previous Experience in Research and Analysis
Reni Sonde has a diverse background in research and analysis. Prior to current roles, Reni worked at the Royal Bank of Scotland as a Research and Investigations Specialist from 2012 to 2015. Reni also served as a Research Assistant at Amazon Energy Limited from 2006 to 2011. Additionally, Reni had a brief tenure at Petrolog Group as an Operations/Research Assistant in 2006 and worked at a Big 4 Consultancy Firm as a User Researcher for seven months in 2019 to 2020.
Education and Expertise
Reni Sonde holds a Bachelor's degree from the University of Lagos. Reni furthered education at The University of Manchester, achieving a Master's degree in Human Resources Management and International Development. Reni has developed a strong understanding of GDS service standards and delivery phases, which informs the approach to user research and analysis.