Sonali Agrawal Jalan
About Sonali Agrawal Jalan
Sonali Agrawal Jalan is a Senior Marketing Specialist at Statiq, where she has worked since 2023. She holds an MBA from Kathmandu University and has extensive experience in marketing and sales across various companies.
Work at Statiq
Sonali Agrawal Jalan currently serves as a Senior Marketing Specialist at Statiq, a position she has held since 2023. In this role, she creates and delivers marketing campaigns utilizing a comprehensive 360-degree go-to-market strategy. Prior to her current role, she worked as a Marketing Intern at Statiq for one month in 2022 and then progressed to the position of Marketing IC2, where she contributed for eight months. Her experience at Statiq reflects her growth and expertise in marketing within the organization.
Education and Expertise
Sonali Agrawal Jalan holds a Bachelor of Business Administration (BBA) from Kathmandu University School of Management, where she studied from 2013 to 2017. She further advanced her education by obtaining a Master of Business Administration (MBA) from the same institution between 2017 and 2019. Additionally, she completed an Advanced Certificate in Digital Marketing and Communications at MICA | The School of Ideas from 2021 to 2022. This educational background provides her with a strong foundation in business and marketing principles.
Background
Sonali Agrawal Jalan has a diverse professional background in marketing and sales. She began her career as a Management Trainee in the Customer Department at Unilever, where she worked from 2019 to 2021. Following this, she served as a Territory Sales Officer at Unilever for ten months in 2021. In 2022, she briefly worked as an E-Commerce Supply Chain Manager and Digital Marketeer at Polka Pop before returning to Statiq. Her early experience includes a role as a contributing writer at STARTUPS Nepal from 2016 to 2017.
Achievements
In her role at Statiq, Sonali Agrawal Jalan has successfully expanded paid advertising efforts to LinkedIn, resulting in a 10% increase in business leads qualification rate. She is skilled in conceptualizing and developing product segmentation and communication strategies, identifying unique selling propositions and consumer-product fit. Additionally, she ensures logistics and team support for efficient content production across multiple communication channels, demonstrating her ability to manage complex marketing initiatives.