Nick De Prey
About Nick De Prey
Nick De Prey serves as the Head of Product at Storyboard since 2023, bringing extensive experience from previous roles at NPR and Chicago Public Media, where he focused on product management and analytics.
Work at Storyboard
Nick De Prey has been serving as the Head of Product at Storyboard since 2023. In this role, he is responsible for overseeing product development and strategy, focusing on enhancing user experience and engagement. His leadership aims to drive innovation and ensure that the product offerings align with market needs.
Professional Experience
Nick De Prey has a diverse professional background in product management and analytics. He worked at NPR in various roles, including Analytics Manager and Product Manager, where he developed personalization algorithms for the NPR One App. He also held positions at GE Healthcare as an FP&A Analyst and participated in the Financial Management Program. His experience extends to Chicago Public Media, where he served as Sr. Director of Product and Vice President of Product.
Education and Expertise
Nick De Prey earned a Bachelor of Arts degree in Economics from the University of Notre Dame, completing his studies from 2005 to 2009. His academic background provides a strong foundation for his roles in analytics and product management, enabling him to apply economic principles to business strategies.
Achievements in Product Development
Throughout his career, Nick De Prey has made significant contributions to product development. He led the transformation of the Chicago Sun-Times from a paywall to a voluntary digital membership model. Additionally, he grew WBEZ's ecommerce revenue by 17% in 2021 through effective A/B testing of donation forms.
Podcast Production and Music Composition
Nick De Prey has experience in podcast production, serving as the Executive Producer of The Rundown, a daily news podcast at WBEZ. He also composed theme music for NPR's Up First, which is recognized as the #1 podcast in the US, along with four other top 100 podcasts.