Victor Farfan
About Victor Farfan
Victor Farfan is a Marketing Manager at Straight Up Growth, specializing in data visualization and business intelligence. He has a background in e-commerce marketing and has held various roles in digital marketing and sales across multiple companies.
Current Role as Marketing Manager at Straight Up Growth
Victor Farfan has been serving as the Marketing Manager at Straight Up Growth since 2023. Based in Boise, Idaho, he has been with the company for one year. In this role, he focuses on leveraging marketing strategies to enhance business performance and drive growth.
Education and Expertise in Business and Marketing
Victor Farfan earned a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Boise State University. His studies spanned from 2013 to 2019, providing him with a solid foundation in business principles and marketing strategies.
Professional Background in Digital Marketing
Victor has a diverse professional background in digital marketing. He worked as a Senior Digital Marketing Specialist at Flywheel Digital for one year, from 2022 to 2023. Prior to that, he was a Brand Analyst at Clarivate Analytics for three years, from 2019 to 2022, and a Specialist at Apple for one year, from 2018 to 2019.
Sales Experience and E-commerce Skills
Victor has experience in sales, having worked as a Sales Associate at GNC for nine months in 2017 to 2018. He has developed and managed sales funnels for e-commerce platforms, demonstrating his capability in driving online sales and customer engagement.
Technical Skills in Data Analysis and Marketing Tools
Victor possesses advanced skills in various analytical tools. He utilizes Power BI for data visualization and business intelligence, and has expertise in Qualtrics for survey design and data analysis. Additionally, he is experienced in using SPSS for statistical analysis in marketing research and has implemented Facebook Ads for targeted marketing campaigns.