Denise Kelly
About Denise Kelly
Denise Kelly is the Senior Director of Product Marketing at StrongMind, where she has worked since 2020. She has extensive experience in product marketing and business development across various educational technology companies, specializing in SaaS product development and effective messaging.
Current Role at StrongMind
Denise Kelly serves as the Senior Director of Product Marketing at StrongMind since 2020. In this role, she focuses on developing product marketing strategies that align with the company's goals. Her responsibilities include creating differentiated product stories tailored for specific market segments. She has previously held the position of Product Marketing Manager at StrongMind for six months in 2019, where she contributed to the company's marketing initiatives.
Previous Experience in Product Marketing
Denise Kelly has extensive experience in product marketing across various organizations. She worked at IMS Global Learning Consortium as a Product Marketing Manager from 2019 to 2020, where she managed marketing efforts for educational products. Prior to that, she spent 11 years at Apex Learning as the Director of Market Development, Standards Alignment, and Competitive Intelligence, from 2006 to 2017. Her role involved aligning products with market standards and competitive analysis.
Business Development Background
Denise Kelly has a background in business development, having served as the Director of Business Development at CourseArc from 2017 to 2018. In this position, she focused on expanding the company's market presence and developing strategic partnerships. Additionally, she has experience in curriculum and assessment from her time at Pearson North America, where she worked from 1996 to 2001.
Education and Expertise
Denise Kelly studied at several institutions, including the University of Northern Colorado, the University of Akron, and Drake University. She specializes in SaaS product development and go-to-market strategies. Her expertise includes translating complex concepts into clear messaging and focusing on sales strategy and enablement to enhance competitive selling.