Cecilia Aleman
About Cecilia Aleman
Cecilia Aleman is a Social Media and Website Manager at the Student Conservation Association, where she has worked since 2019. She holds a Bachelor of Science in Mass Communications and Creative Advertising from Virginia Commonwealth University and has extensive experience in social media strategy and content production.
Work at Student Conservation Association
Cecilia Aleman serves as the Social Media and Website Manager at the Student Conservation Association (SCA) since 2019. In this role, she produces a variety of creative content, including videos, organic social posts, and blogs. She develops and executes social media and web content strategies that engage key partners, including NGOs, corporations, and federal entities. Aleman manages both external and internal websites for the SCA, ensuring cohesive communication and branding across all platforms. Additionally, she coordinates communications outreach and social campaigns to enhance the visibility of the SCA's initiatives.
Education and Expertise
Cecilia Aleman earned a Bachelor of Science (B.S.) in Mass Communications and Creative Advertising from Virginia Commonwealth University. She studied there from 2009 to 2013, gaining a solid foundation in communication strategies and creative content development. Her educational background supports her expertise in managing social media and web content, which she applies in her current role at the Student Conservation Association.
Previous Work Experience
Before joining the Student Conservation Association, Cecilia Aleman held various positions that contributed to her professional development. She worked as a Social Media Lead at AMP Global Youth from 2013 to 2016, where she focused on social media strategies in the Washington DC-Baltimore Area. Aleman also served as a Multi-Media Production Assistant at The Water Research Foundation from 2013 to 2019, and as a Communications Intern at SimonComputing, Inc. in 2012. Additionally, she gained teaching experience as a Teaching Assistant at Virginia Commonwealth University from 2010 to 2011.
Content Production and Strategy
Cecilia Aleman is responsible for producing various types of creative content for the Student Conservation Association. Her work includes creating videos, social media posts, and blogs that effectively communicate the organization's mission and initiatives. She also collaborates with the foundation relations and individual giving team to promote annual fundraising campaigns through digital channels, enhancing the organization's outreach and engagement with its audience.